Lead brand awareness and customer engagement for Shake Shack Canada through storytelling, campaigns, and digital marketing across multiple channels.
As Marketing Manager, you will develop and execute strategies supporting sales growth and Canadian consumer connections. The work spans digital, social media, print, events, and traditional channels. You will collaborate with global marketing teams, local partners, and stakeholders to maintain cohesive brand messaging.
Key Responsibilities
Develop comprehensive marketing strategies for awareness, engagement, and sales growthPlan and oversee digital, social, print,
and event campaignsCreate and curate content for the Shake Shack brand experienceBuild an annual editorial calendar reviewed quarterlyConduct research on trends, customer needs, and competitorsRequirements:
Bachelor’s degree in Marketing, Business, or related fieldFive-plus years of marketing experience, preferably food and beverageStrong understanding of Canadian markets and consumer behaviorExperience developing and executing successful marketing campaignsProficiency with Canva, Adobe, Sprout Social, and KlaviyoBring brand storytelling, campaign leadership, and Canadian market insight to Shake Shack Canada’s marketing team and initiatives.
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