Lead AI-driven customer marketing at Clio from Burnaby, Calgary, or Toronto, using journey architecture and behavioral data to improve adoption. This 12 month contract centers on customer engagement.
As Senior Customer Marketing Manager, you will craft and execute strategies for product adoption and engagement. You will architect customer journeys, apply next-best-action logic, and build AI into lifecycle marketing. The work connects Marketing, Sales, and Customer Success through measurement and explicit operating systems.
Key Responsibilities
Architect behavior-based journeys from onboarding through expansionDefine triggers, actions, and cross-functional journey ownershipRun webinars, social content,
and community postsTranslate releases into customer adoption campaignsTrack engagement, adoption, and program performance metricsRequirements:
5+ years in B2B SaaS customer or lifecycle marketingExperience with AI-powered automation or predictive scoringExpertise with Salesforce, HubSpot, Pendo, Deeto, or similarStrong communication, analytical, and problem-solving skillsCross-functional collaboration and project management experienceApply strategic vision, AI tooling, and customer journey expertise to advance product adoption and engagement at Clio.
#J-18808-Ljbffr