AI content systems and pipeline growth define this Director prospect at Viral Nation. Lead an end-to-end function for enterprise marketing audiences.

Reporting to the VP, Demand Generation, the Director owns content strategy, execution, distribution, governance, and performance reporting. You will turn proprietary social data and multi-vertical expertise into measurable demand across B2B and B2C audiences. Leading two contributors, you will build scalable workflows and ship thought leadership.

Key Responsibilities

Design AI-enabled production systems using Claude and custom workflows

Translate business goals into editorial calendars and funnel pathways

Write and ship executive-grade thought leadership and research

Track MQLs, SQLs, pipeline, conversion, ROI, and attribution





Mentor contributors and manage freelance or agency resources

Requirements

Eight-plus years in content, digital marketing, or communications

Current fluency with Claude, ChatGPT, and agentic workflows

Pipeline-generation experience with measurable content performance results

Experience operationalizing workflows in Monday.com or similar platforms

Strong writing, editing, leadership, and executive presentation skills

Lead Viral Nation’s AI-accelerated content engine with thought leadership, operational discipline, and measurable pipeline accountability.

📌 Director AI Content Marketing (Winnipeg)
🏢 Content Creators
📍 Winnipeg