Marketing BMO is Canada’s oldest bank and the 8th largest in North America with more than 12 million customers globally. The Manager, Advertising Yield & Technology is responsible for the day-to-day management and innovation of our advertising platforms along with the execution of our monetization strategy across our media campaigns. Actively explore current advertising revenue opportunities across Blue Rewards to support our overall media strategy Continuously optimize Blue Rewards’ advertising stack and set-up, and manage DSP and SSP and partnerships—including the implementation of advertising technology libraries across digital properties Execute on inventory pricing strategy
- manage, approve, and maintain advertiser floors and advertiser channel management strategy Facilitate troubleshooting between support teams, technology, and partners Manage and support the relationship with our advertising partners (broad variety of buy side and sell side providers) Forecast onsite and offsite advertising revenue in collaboration with Business Development & Finance, and monitor the health of the business At least 4+ years of hands‑on experience in the publisher monetization / advertising technology space Deep experience on the publisher‑side of programmatic advertising in the retail industry Must include experience working with online ad serving,
SSPs and programmatic systems Experience with Google Tag Manager and Adobe Launch an asset Experience creating and executing on inventory tagging strategies Strong understanding of the programmatic and paid social landscapes and current industry trends, challenges in the marketplace, and understanding of the competition Demonstrated ability to thrive in a fast‑paced environment while managing multiple projects and tight deadlines is vital Salaries for part‑time roles will be pro‑rated based on number of hours regularly worked. BMO Financial Group’s total compensation package will vary based on the pay type of the position and may include performance‑based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. It calls on us to create lasting, positive change for our customers, our communities and our people. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network‑building opportunities, we’ll help you gain valuable experience, and broaden your skillset. Accommodations are available on request for candidates taking part in all aspects of the selection process. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes. #
📌 Manager, Advertising Yield And Technology (Winnipeg)
🏢 BMO
📍 Winnipeg