Director Marketing Technology and Analytics (Winnipeg)

Director Marketing Technology and Analytics (Winnipeg)

06 Nov
|
Intact Financial
|
Winnipeg

06 Nov

Intact Financial

Winnipeg

Lead Intact’s marketing technology and analytics strategy through a hybrid work model, shaping digital platforms and customer-focused solutions. Guide integrated capabilities that improve campaign efficiency and personalization.

As Director, Marketing Technology, Analytics and Digital Platforms, you will lead MarTech, digital platforms, and marketing analytics strategy. You will oversee core capabilities while collaborating with marketing, IT, data, privacy, security, and analytics teams. Your work will accelerate digital transformation and strengthen customer experience.

Key Responsibilities

Develop Intact’s MarTech vision and prioritized strategic roadmap

Oversee CMS, customer data, automation, personalization, and measurement platforms

Coordinate integrated solutions across marketing, IT, and data teams





Strengthen consent, identity, data quality, and audience governance

Build and manage a team of MarTech experts

Requirements

Bachelor’s degree in marketing, information technology, or related field

Minimum ten years’ digital marketing or technology experience

At least five years in a MarTech leadership role

Expertise with Salesforce Marketing Cloud or Adobe platforms

Eligibility to work in Canada; Quebec candidates require bilingualism

Direct Intact’s MarTech, analytics, and digital platform capabilities through leadership, governance, measurement, and customer-focused innovation.

📌 Director Marketing Technology and Analytics (Winnipeg)
🏢 Intact Financial
📍 Winnipeg

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