Lead a major brand and product relaunch as Head of Marketing, combining go-to-market strategy with AI-enabled execution. You will own marketing end to end for a consumer marketplace connecting millions of buyers and sellers. The lean team needs a hands-on leader across brand, performance, experimentation, CRM, lifecycle, and budget management. You will partner with Product and leadership to bring the refreshed brand to market and build the foundation for future growth.
Set marketing strategy, annual planning, and budget ownershipLead go-to-market for the brand and product relaunchMaintain consistent positioning and messaging as products evolveRun experiments with holdouts, scaling winners and stopping underperformersOwn CRM and lifecycle programs across onboarding,



retention, and reactivationRequirements: Four or more years in growth, performance, or brand marketingExperience across consumer technology, apps, marketplaces, startups, or scale-upsHands-on experimentation, attribution, and dashboard-building skillsAI experience supporting content, creative, analysis, or campaign operationsAbility to commute to Toronto for hybrid workBring brand relaunch leadership, performance discipline, CRM expertise, and AI-native execution to this hands-on Toronto marketing mandate. #

📌 Head Of Marketing Brand Relaunch (Winnipeg)
🏢 Professional Staffing
📍 Winnipeg