Lead North American SEO and GEO programs at Manulife with technical SEO expertise and enterprise program management experience. This hybrid role supports global initiatives.

As Search Engine Optimization Manager, you will oversee in-house programs and support international SEO initiatives. You will apply technical SEO, content SEO, GEO operations, and data analysis across a complex organization. The work connects SEO Product, Marketing, Publishing, Content, Social, IT, and Product partners to measurable business outcomes.

Key Responsibilities:

- Oversee North American SEO and GEO programs
- Support global initiatives with international teams
- Prioritize opportunities and establish delivery frameworks
- Maintain technical and content implementation trackers




- Present SEO performance and business impact to leadership

Requirements:

- Eight-plus years of enterprise SEO experience
- Retail, eCommerce, or Finance/Insurance industry experience
- Three to five years leading teams or projects
- Technical SEO expertise in crawlability, indexation, and architecture
- Experience with analytics, SEMRush, Screaming Frog, and enterprise CMS

Bring technical SEO, GEO strategy, analytics, and cross-functional leadership to Manulife’s North American programs.

📌 Enterprise Technical SEO Manager (Toronto)
🏢 Manulife/John Hancock
📍 Toronto