Lead digital advertising products at CBC/Radio-Canada in a hybrid role, shaping monetization experiences and audience activation across platforms.
As Director of Digital Products, you will guide product direction within Digital Media and partner with Media Solutions. Your focus includes advertising, digital transformation, audience segmentation, and consumer behaviour. You will balance user needs with business objectives while evolving ad products, data strategies, and supporting tools.
Key Responsibilities
Lead monetization product evolution from testing through deliveryDevelop roadmaps aligned with Media Solutions prioritiesGuide ad formats, ad technology,
and data strategy evolutionCoordinate product managers and cross-functional product teamsCoach product managers, data analysts, and data expertsRequirements:
Five to seven years progressive leadership in media or advertisingDeep expertise in advertising and digital transformationUnderstanding of multi-platform consumer behaviourExceptional communication and presentation skillsFrench and English bilingual proficiency highly desirableShape CBC/Radio-Canada’s advertising products through strategic leadership, audience activation, data strategy, and cross-functional collaboration.
📌 Director Digital Advertising Products (Canada)
🏢 CBC / Radio-Canada
📍 Canada
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