If we’re going to work together, let us first introduce ourselves – because we are proud of our team at FedEx Express Canada. You know us as a global transportation company – and we’ve shipped some engaging things over the years like part of the ship’s hull of the Titanic, a windmill, race cars, a helicopter, the shark from Jaws and a lot of panda bears who get their own chartered airplane The Solutions Team is seeking a Senior Marketing Specialist B2B Multi-Verticals and Capabilities (AI/Industrial/Manufacturing/Technology) located in Mississauga, Ontario. Under limited supervision, this individual is responsible for leading the development and execution of commercial transportation product and portfolio strategies, taking into account the transportation product lifecycle, vertical rationale, competitive landscape, and the end-to-end customer experience. This role focuses on managing, developing, and executing marketing, commercial positioning, and operational alignment activities to achieve target business outcomes for growing market share in the B2B supply chain and logistic vertical. Commercial Vertical Growth: Identify and translate customer, market and competitive insights into marketing/commercial strategies to drive growth across our core transportation products. Delivering executive-ready insights and updates on strategy, performance, and key initiatives Identifies, defines, and prioritizes new growth opportunities, value added services, capabilities, vertical expansions, and operational network enhancements which enables FedEx to grow within the identified B2B vertical and segments. Advanced Data Analysis: Conducts rigorous,



fact-based data analysis and interpretation to uncover business insights. Designs and works with advanced financial and operational data models to evaluate opportunities and strategies. Leads and executes complex commercial product launches and logistics initiatives across large, cross-functional teams, serving as the commercial and marketing lead. Mentorship: Actively coaches, mentors, and supports team members in less senior positions within the commercial business team. Bachelor’s or master’s degree in marketing / business administration . Industry

Experience:
Minimum 6 years direct experience working in related B2B Marketing vertical. Hands‑on knowledge of Product Marketing, Program & Project Management. Customer-Centric Execution: Proven experience leveraging research, vertical assessment and competitive analysis to define profitable commercial product strategies, with a passion for designing scalable solutions that resolve customer pain points. Data-Driven Approach: Strong expertise in advanced data modeling and SQL experience. Hands‑on expertise in the collection, analysis, reporting and translating data into business insights. Advanced organizational, quantitative and analytical skills, including experience in database analysis and computer‑generated modeling. Collaborate with cross‑functional teams and senior leadership A competitive salary and incentives A progressive benefits programs, including health and dental coverage and pension plan Strong Community Service programs including diverse volunteer, charity, and fundraising initiatives to give back to both local and global communities Discounted FedEx services, flights, hotels, entertainment and car rentals

📌 Sr Marketing Specialist (Canada)
🏢 FedEx Canada
📍 Canada