Loyalty Marketing Specialist Administration Qc
- Fidélité et engagement consommateur (80300529) Marketing and e-Commerce The typical salary range for this position is $69 840.00
- $96 030.00 annually. The base salary offered will be determined based on the candidate’s job-related knowledge, skills, education, experience, and internal equity considerations. This posting is for an existing permanent full-time vacancy. Flexible schedule to promote work/life balance Telecommuting in hybrid mode Very competitive pension plan Generous holiday policy Personal days Employee Assistance Program The Loyalty Marketing Specialist supports the planning, coordination and execution of the Moi Rewards program in Ontario, connecting coalition priorities with banner and cross-functional marketing plans. The role works closely with Ontario and Quebec marketing teams across food and drug, as well as Digital Marketing, E-commerce, CRM, Merchandising, Operations, Finance, Customer Care, Loyalty Analytics, Customer Insights and external partners. The Specialist helps ensure loyalty offers, campaigns and communications are delivered accurately, efficiently and consistently across channels. The role also supports loyalty marketing financial administration—including budgets, forecasts, purchase orders, invoices, project costs and reconciliations—and uses data, automation and AI-enabled tools to improve planning, productivity, decision-making and campaign performance. Support the annual and long-range planning process for Moi Rewards in Ontario, helping align coalition priorities with banner, Digital Marketing, E-commerce, CRM and broader marketing plans. Support integration across Ontario and Quebec marketing teams in food and drug by coordinating priorities, calendars, dependencies, inputs and decision points.
Build, maintain and track integrated workback plans for loyalty campaigns and initiatives, following up on deliverables and helping ensure timely, accurate and consistent execution across channels. Partner closely with CRM to support offer management and personalized communications, including audience inputs, personalized newsletters and loyalty messaging in weekly customer emails. Collaborate with Merchandising on offer development and assessment, supporting analysis of point issuance, redemption, customer behaviour, funding and overall program economics. Support the loyalty marketing budget, forecasts and monthly reconciliation process by maintaining accurate project, commitment and expenditure tracking. Maintain a current view of campaign commitments and costs, preparing timely budget updates and identifying risks, opportunities and potential trade-offs for the Manager and key stakeholders. Support creative development and agency workflows by preparing briefs, coordinating reviews, consolidating feedback and recommendations, protecting brand consistency and tracking costs and timelines. Use AI, automation and other productivity tools to strengthen planning, accelerate analysis and content development, reduce manual effort and improve the quality and speed of execution. Coordinate loyalty communications and issue resolution with Customer Care and Business Services,
helping ensure teams are prepared for campaigns and customers receive accurate, consistent support. Support post-campaign reviews with CRM, Analytics, Customer Insights and partners; document actionable learning and help incorporate it into future offers, communications and plans. Build effective working relationships across Moi Rewards, banner marketing, Digital Marketing, E-commerce, Merchandising, Operations, Finance, Research, Analytics, agencies, vendors and other cross-functional partners. 3-5 years of experience in customer relationship marketing, direct marketing, loyalty marketing or a related field. Bachelors degree in Marketing, Commerce, Business Administration or equivalent. Solid understanding of retail loyalty, direct marketing, KPI management, merchandising and store operations. Strong proficiency with Microsoft 365 productivity and automation tools, including Microsoft Copilot, Power Automate, Outlook, Teams, SharePoint, Power BI, Microstrategy and Microsoft Loop; experience creating andmaintaining practical AI-enabled workflows or agents is an asset. Robust financial acumen and hands‑on experience with cost estimates, purchase order creation and tracking, invoice reconciliation, forecasting and budget administration. Critical and creative thinker with strong organizational skills and the ability to manage multiple projects concurrently using tools such as SharePoint Lists, Loop pages and Loop components. Ability to explain loyalty concepts and recommendations to varied audiences, including senior leaders, operations and merchandising partners and store teams. Demonstrated ability to develop clear, accurate and actionable creative briefs and collaborate with media and creative agen
📌 Marketing Specialist (Canada)
🏢 Metro
📍 Canada