Brock University is located on the traditional territory of the Haudenosaunee and Anishinaabe peoples, many of whom continue to live and work here today. We are one of Canada’s outstanding comprehensive universities, where excellence and innovation thriveBrock continues to earn recognition as one of Canada’s Best Employers and one of Canada’s Best Employers for Diversity in 2026. At Brock, you will find a welcoming, inclusive community and an exciting range of meaningful career opportunities. Post End Date:November 22, 2026 at 11:59 PM This job advertisement is to fill an existing vacancy in the Administrative Professional (Employee Group) Reporting to the AVP, Ancillary Services, the Associate Director, Marketing and Business Development is accountable for providing strategic leadership for the planning, development, implementation, and evaluation of integrated marketing, communications, and business development initiatives that advance Ancillary Services’ strategic priorities, enhance brand awareness, improve customer engagement, and support revenue growth. The incumbent leads cross-functional marketing, digital, communications, and partnership initiatives across Ancillary Services; The Associate Director, Marketing and Business Development is also accountable for performance measurement, budget management, and the provision of analysis, reporting, and recommendations that support evidence-informed decision-making and continuous improvement. The Associate Director, Marketing and Business Development will: Develop and execute comprehensive, strategic, measurable marketing and business development plans in collaboration with the AVP, Ancillary Services, and department Directors; Identify opportunities and provide strategic recommendations that support revenue growth, market expansion,



service enhancement, and customer engagement; Develop marketing, sales generation, and communication strategies across Ancillary Services operations; Establish, develop, and maintain strategic relationships with internal and external partners to support business development and revenue-generating opportunities; Develop and oversee content strategies across digital and traditional channels, ensuring all marketing, communications, and content accurately reflect Ancillary Services and University priorities, brand standards, and strategic objectives; Ensure all communications and marketing materials comply with accessibility standards, legislation, and University policies; Lead and coordinate the planning, implementation, and evaluation of marketing, communications, digital, sponsorship, and business development initiatives; Provide strategic direction for marketing campaigns, advertising, media planning, sponsorships, promotions, and outreach activities; Establish performance indicators, targets, benchmarks, and measurement frameworks for marketing, communications, and business development initiatives; Contribute to departmental strategic planning, annual budget development, and trimester reporting processes; Provide comprehensive leadership to direct reports including a Social Media & Digital Content Coordinator and Graphic Designer.



Undergraduate degree in a related field or the equivalent combinatio of education and experience; Experience in marketing and communications, providing leadership, advice and expertise; Demonstrated expertise in strategic marketing, communications, business development, brand management, and integrated campaign planning, including the development, implementation, and evaluation of complex marketing and communications strategies; Extensive knowledge of marketing, communications, and customer engagement best practices, preferably within a post-secondary or similarly complex organizational environment; Exceptional written, verbal, presentation, and editing skills, with the ability to develop explicit, compelling, and audience-focused communications under tight deadlines; Strong analytical, problem-solving, and decision-making skills, with the ability to interpret complex information, develop meaningful performance metrics, and provide evidence-based recommendations; Strong leadership, coaching, and mentoring skills, with the ability to engage, motivate, and support staff and colleagues in achieving departmental objectives; Strong leadership, coaching, and mentoring skills, with the ability to engage, motivate, and support staff and colleagues in achieving departmental objectives; Advanced organizational and project management skills, with exceptional attention to detail; Advanced proficiency with Microsoft Office applications, particularly Excel, Word, and PowerPoint, as well as marketing, communications, digital media, and content management technologies. Preferred or Asset

Skills:
Experience working in the public sector or post-secondary; Experience in customer service; Master’s Business Administration or related field. This is a permanent po

📌 Associate Director, Marketing And Business Development, Ancillary Services (Canada)
🏢 Brock University
📍 Canada