General Manager

StretchLab Winnipeg | Full-Time

About StretchLab

StretchLab is the industry leader in assisted stretching, helping people of all ages and fitness levels improve their flexibility, mobility, and overall well-being. Our studios provide customized one-on-one and group stretching experiences delivered by highly trained Flexologists.

We are passionate about helping people move better, feel better, and live healthier lives. We are looking for an energetic, results-driven leader to join our team and help take our studio to the next level.

The Opportunity

We are seeking an experienced and motivated General Manager to oversee the day-to-day operations of a StretchLab studio in Winnipeg.

This is a hands-on leadership position for someone who thrives in a sales-driven, customer-focused environment. The successful candidate will be responsible for leading and developing a high-performing team, driving membership growth, improving client retention, and ensuring operational excellence.

You will work closely with ownership to execute business strategies, achieve financial targets, and build a positive, accountable, and performance-oriented studio culture.

Key Responsibilities

Leadership & Team Development

- Recruit, onboard, train, and develop Sales Associates and Flexologists.
- Lead, coach, and motivate the team to achieve individual and studio performance goals.
- Conduct regular team meetings, performance reviews, and one-on-one coaching sessions.
- Build a positive, accountable, and team-oriented team culture.
- Manage scheduling, staffing levels, attendance, and overall team productivity.

Sales & Business Development

- Drive membership sales, package sales, and overall studio revenue.
- Monitor key performance indicators (KPIs), including lead conversion, First Visit conversion, membership sales, retention, and revenue.




- Coach the sales team on lead follow-up, booking appointments, conducting First Visits, and closing memberships.
- Develop strategies to generate new leads and increase studio traffic.
- Build relationships with local businesses, fitness organizations, and community partners.
- Identify opportunities to increase revenue through promotions, partnerships, and client reactivation.

Client Experience & Retention

- Ensure every client receives an exceptional and consistent experience.
- Build strong relationships with members and establish a welcoming studio environment.
- Proactively address client concerns, feedback, and service opportunities.
- Monitor membership cancellations, freezes, and retention trends.
- Maintain high standards of customer service and encourage positive online reviews.

Studio Operations

- Oversee daily studio operations and ensure company standards and procedures are followed.
- Manage studio reporting, performance dashboards, and business metrics.
- Ensure accurate scheduling, membership administration, and front-desk processes.
- Maintain a clean, organized, and professional studio environment.
- Ensure compliance with company policies, health and safety standards, and operational procedures.

Qualifications & Experience
- 2–3+ years of experience in a management or leadership role.
- Previous experience in sales, fitness, wellness, hospitality, or customer-focused industries.
- Proven ability to lead, coach, and develop a team.




- Strong sales and business development skills with a track record of achieving targets.
- Experience managing performance metrics, budgets, and daily operations.
- Excellent communication, organization, and problem-solving skills.
- Ability to work flexible schedule, including evenings and weekends when required.
- Proficiency with Microsoft Office, Google Workspace, and business management software is an asset.

What We Are Looking For The ideal candidate is:
- A Leader: Someone who leads by example, holds themselves accountable, and brings out the best in others.
- Sales Driven: Understands how to generate revenue, convert opportunities, and grow memberships.
- Results Oriented: Comfortable working with numbers, setting targets, and measuring performance.
- Client Focused: Passionate about creating an exceptional customer experience.
- Proactive: Takes ownership, identifies opportunities, and brings forward solutions.
- People Focused: Enjoys building relationships, developing talent, and creating a positive team environment.

Compensation & Benefits
- Competitive base salary based on experience.
- Performance-based bonus opportunities tied to studio results.
- Complimentary and discounted StretchLab services.
- Opportunities for professional growth and development.
- A positive, team-oriented work environment.

How to Apply If you are a motivated leader who enjoys building teams, driving sales, and making a meaningful impact in people's lives, we would love to hear from you.

Please submit your resume and a brief introduction outlining your leadership experience and why you would be a great fit for StretchLab .

Job Types: Full-time, Permanent

Pay: From $22.00 per hour

Experience

- fitness or equivalent sales: 2 years (preferred)

Work Location: In person

📌 General Manager (Winnipeg)
🏢 Stretchlab - Winnipeg
📍 Winnipeg