Drive B2B demand generation and campaign analytics as Opensity Solutions' Marketing Manager, supporting growth across skilled services markets. Build strategies that connect engagement with revenue objectives.

This Marketing Manager develops integrated strategies, multi-channel campaigns, and go-to-market plans. The position partners with sales and business leaders on lead generation, pipeline growth, and revenue objectives. It also analyzes performance data, market opportunities, and campaign ROI to optimize results.

Key Responsibilities:

- Develop integrated strategies supporting growth, visibility, and revenue objectives
- Manage digital, content, email, social, and event campaigns
- Partner with sales teams to generate qualified leads
- Analyze campaign performance, conversion, engagement,



and ROI
- Identify trends, competitive insights, and market opportunities

Requirements:

- 5-8+ years in marketing, demand generation, or related fields
- Proven B2B campaign experience supporting lead and revenue growth
- Understanding of digital marketing, content, email, events, and analytics
- Experience partnering directly with sales teams
- Analytical, organizational, written, verbal, and presentation skills

Apply B2B strategy, campaign execution, and analytical marketing skills to grow demand and revenue at Opensity Solutions.

📌 B Demand Generation Marketing Manager (Ottawa)
🏢 K2 Services
📍 Ottawa