Shape paid advertising for Blacksmith Agency's B2B and growing-brand clients, working remotely from Canada, South Africa, or the USA.
This Performance Marketing Manager role puts you at the strategic table for client accounts. You own targeting, budget allocation, bidding, creative testing, and the roadmap. You also explain the numbers clearly when clients ask why, while a separate strategist handles SEO.
Key Responsibilities:
- Lead paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
- Make budget and bidding decisions for client accounts
- Develop targeting and creative testing approaches
- Build 90-day and quarterly client roadmaps
- Grow accounts through retention, upsell, and relationships
Requirements:
- Three or more years running Google Ads and Meta campaigns
- Hands-on campaign building and optimization experience
- Results demonstrating improved ROAS, CPA, or pipeline
- Experience serving multiple clients in an agency
- Explicit spoken English with US clients on calls
Use strategic paid advertising judgment, client communication, and account growth skills across Blacksmith Agency's B2B portfolio.