Senior Producer, Local Video Development (Winnipeg)

Senior Producer, Local Video Development (Winnipeg)

06 Nov
|
Radio Canada International
|
Winnipeg

06 Nov

Radio Canada International

Winnipeg

Position Title:Senior Producer, Local Video Development (English Services) (Telework/Hybrid)Status of Employment:Temporary Long-Term (Fixed Term)Position Language Requirement:EnglishLanguage

Skills:
English (Reading
- C
- Advanced), English (Speaking
- C
- Advanced), English (Writing
- C
- Advanced)Work at CBC/Radio-CanadaAt CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.Unposting Date:2026-11-18 11:59 PM###This role is a hybrid work arrangement. Work schedule to be discussed with Hiring Manager according to the guidelines defined by the department.
CBC News is looking for an experienced senior producer to support a new local video initiative designed to transform how Canadians discover and understand the news stories shaping their communities.
This role will support the creation and growth of a recent explainer video format that brings together local journalism, audience-first storytelling, and digital video innovation. Working with newsrooms across the country, you will identify compelling local stories, guide the prioritization of resources, coach producers and journalists, and safeguard the editorial standards, workflows and creative vision for a new storytelling format.This is a 1-year temporary position that can be based anywhere with access to a CBC Station.As CBC News continues to prioritize mobile and streaming storytelling, you will help shape local journalism designed to reach new audiences. You are fluent in the constantly evolving best practices in digital content, with publishing experience and knowledge on platforms such as YouTube, TikTok, and podcasts. You understand what audiences are curious about,



how they discover information, and you have experience interpreting and applying audience research and data.
You are an editorial leader who knows how to build highly engaging explanatory journalism that earns trust and reaches new Canadians. You have strong ties to local and network newsrooms, ideally with recent experience within local teams. You have some experience in managing change and difficult conversations within teams.
Working closely with local newsroom leaders, you will champion editorial excellence, audience-first storytelling and innovation while ensuring all work reflects CBC's Journalistic Standards and Practices. You will also foster an inclusive, collaborative culture that encourages experimentation, creativity and continuous learning.
This role reports to the Executive Producer of Local Video Development, within the CBC News Content development team. Working from within the development team, you are a mentor at heart, with a deep commitment to adult learning, team culture, and audience growth techniques. You have some experience working with other CBC departments. You live and promote the values of an inclusive and respectful work culture.

Key Responsibilities
* Protect and promote the editorial vision and ongoing development of a new local video initiative.
* Identify opportunities for local stories with national relevance and help shape editorial priorities.
* Ensure editorial standards,



production workflows and creative best practices are being met across participating teams.
* Provide editorial feedback throughout story development, scripting, production and post-production.
* Work closely with local newsroom leaders to support successful implementation in participating markets.
* Clearly communication about ongoing project needs and progress within the team, and to key leaders within the News division.
* Recommend and participate in the delivery of training, workshops and editorial resources that strengthen storytelling across the network.
* Ensure stories are optimized for YouTube, CBC News digital platforms, streaming, and social media.
* Collaborate with Audience Growth leaders to incorporate audience insights into editorial planning and story selection.
* Monitor audience performance and identify opportunities to improve storytelling, packaging and discoverability.
* Experiment with new video formats, visual storytelling techniques and platform-specific approaches.
* Work closely with graphics, design and marketing teams to strengthen the visual identity of the initiative.
* Foster collaboration between participating newsrooms, encouraging the sharing of ideas, formats and best practices.
* Make editorial decisions that reflect CBC's Journalistic Standards and Practices.
* Support production planning, resource allocation and long-term growth of the initiative.Skills &

Experience:
* Minimum seven years of recent leadership experience of which three must be in broadcasting or a closely related industry.
* Strong editorial judgment and deep understanding of CBC's Journalistic Standards and Practices.
* A keen interest and ongoing expertise in news and current

📌 Senior Producer, Local Video Development (Winnipeg)
🏢 Radio Canada International
📍 Winnipeg

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