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Customer Trust Is Earned , moving with purpose because

Speed Is Intentional , taking accountability because

We Own the Outcome , and building a collaborative culture where

One Entrust Wins Together .

Get to Know Us Headquartered in Minnesota, Entrust is an industry leader in identity-centric security solutions, serving over 150 countries with cutting-edge, scalable technologies. But our secret weapon? Our people. It’s the curiosity, dedication, and innovation that drive our success and help us anticipate the future.

Position Overview The Senior Sales Executive – Agentic Trust will achieve assigned sales objectives for Entrust’s recent Agentic Trust solution. This role develops a pipeline of new business opportunities and is responsible for identifying, engaging, managing and closing opportunities within an assigned geography or account set. The position collaborates closely with internal sales teams and cross-functional teams as well as partners to translate emerging Agentic Trust requirements into business value and guide complex buying groups through the full sales cycle.

Responsibilities

Serve as the subject-matter and selling expert for the Agentic Trust solution and bring relevant competitive and industry expertise to customer engagements.





Prospect consistently through targeted outreach, referrals, events, partners, Sales Development and cross-sell collaboration.

Develop new enterprise opportunities involving AI agents, identity, delegated authorization, assurance, auditability and governance.

Build and maintain a healthy, accurately qualified pipeline across target enterprise accounts.

Build and execute territory and account plans that prioritize target organizations, buying centers, use cases and routes to market.

Develop relationships with executive sponsors, technical decision-makers, security leaders, AI leaders and procurement.

Identify expansion, cross-sell and strategic solution opportunities within designated existing accounts.

Own opportunities from initial qualification through discovery, solution alignment, validation, negotiation and close.

Apply Entrust sales methodology and maintain mutual action plans, decision criteria, next steps and close plans.

Lead value-based discovery and coordinate demonstrations, workshops, proofs of value and technical validation.

Develop proposals, pricing strategies and commercial plans; negotiate enterprise agreements in accordance with company policy.

Coordinate account teams, technical resources, Product, Marketing, Customer Success, leadership and partners to advance opportunities.

Maintain accurate and timely opportunity, activity, contact,



pipeline and forecast information in the company CRM.

Provide regular forecasts and business updates, identifying risks and actions required to close business.

Communicate product feedback, competitive intelligence and recurring customer requirements to Product and Marketing.

Qualifications Basic Qualifications

Minimum 8 years of successful enterprise technology sales experience, including responsibility for achieving individual sales targets.

Demonstrated success prospecting, building qualified pipeline and closing complex new-business and expansion opportunities.

Experience managing long, multi-stakeholder sales cycles involving executive, business, security, technical, legal and procurement audiences.

Proven ability to develop executive relationships, articulate business value and negotiate enterprise agreements.

Experience collaborating with account teams, sales development, pre-sales, product, marketing, partners and customer success.

Experience selling enterprise software, cybersecurity, identity, cloud, SaaS, AI or adjacent technology solutions.

Familiarity with Command of the Message and MEDDPICC

Must be able to lawfully work within the position location country and have unrestricted work authorization for that country.

Preferred Qualifications

Experience selling emerging or category-defining enterprise technology solutions where customer education and value creation are essential.

Knowledge of agentic AI architectures, non-human identity, delegated authorization, AI governance, Zero Trust or enterprise trust infrastructure.

Experience selling into regulated industries

📌 Senior Sales Executive – Agentic Trust (Winnipeg)
🏢 Entrust
📍 Winnipeg