Job Description – Sales Development Representative (SDR) Company Overview

Founded in 2021, Lyon Lifts is a Canadian heavy equipment dealer specializing in aerial and earthmoving

Our team of 14 serves construction companies, rental businesses, contractors, and industrial

We buy, sell, export, and rent aerial lifts, telehandlers, forklifts, loaders, and other construction

Our rental division offers a adaptable option for customers who'd rather not buy.

We're a small, ambitious team focused on customer service, reliability, and strong relationships. The SDR is the first point of contact between Lyon Lifts and future customers. leads, prospect new accounts, and pass qualified opportunities to the sales team. provide a pathway into our sales team, with the opportunity to develop sales skills, receive training, and

transition into a sales representative position over time, based on performance and business needs.

Respond quickly to inbound leads: calls, web forms, and emails about equipment listings.

• Qualify each lead (need,



machine type, budget, timeline, buy or rent) before passing it to a sales

Prospect new accounts: general contractors, civil engineering firms, municipalities, and rental

Run outreach sequences by phone, email, and LinkedIn.

- Keep the CRM up to date: every contact, every follow-up, every status.
- Work with marketing to follow up on campaigns and share common objections.

Experience in sales, customer service, or business development is a

Perfect English, spoken and written.

- Assets
- Experience with CRM platforms.
- Knowledge of construction, heavy equipment, or equipment rental.
- A network in the BC construction industry.
- A degree in business, marketing, or a related field.

Extended health, Dental care, Vision care, Vacation starting at 2 weeks

- Training on our equipment and sales process.
- A clear path to a Sales Representative role.

📌 Sales Developpement Representative (SDR) (Coquitlam)
🏢 Lyon Lifts
📍 Coquitlam