Lead B2B marketing and brand strategy at Pack-Smart, connecting technical automation expertise with qualified demand, revenue, and market credibility.

As Head of Marketing and Brand, you will strengthen the Pack-Smart and Delta-X Global team. You will set direction, improve execution standards, and build accountability. The work spans engineered automation, digital printing, connected packaging systems, and real-time tracking.

Key Responsibilities:

- Assess team capabilities, workflows, responsibilities, and external support
- Define customer segments, problems, alternatives, and supporting evidence
- Translate engineering advances into demonstrations, stories, and sales tools
- Build demand programs with Sales and establish qualification criteria
- Track pipeline progression,



revenue, spending, and prospect quality

Requirements:

- Technical curiosity and commercial judgment
- Experience improving marketing team performance through leadership
- Ability to clarify complex technical offerings for customers
- Practical knowledge of HubSpot, CRM, content, and social media
- Relevant experience in industrial automation, manufacturing, or complex B2B

Bring meticulous judgment and technical curiosity to build credible marketing, stronger demand, and measurable commercial execution at Pack-Smart.

📌 Head ofB Marketing and Brand (Vaughan)
🏢 Pack-Smart
📍 Vaughan