Lead SEO and AI search strategy at VERB from downtown Halifax, using technical optimization and generative search expertise for global travel partners.

As a Search Strategist, you own partner strategies across traditional search, GEO, and AI-generated answers. You lead partner calls, present reports, and coordinate SEO activities with strategy leads and team-oriented teams. The work spans Google AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, and Copilot. You will improve visibility, citations, brand descriptions, and answer accuracy through structured data, entity optimization, technical SEO, and citation-ready content.

Key Responsibilities:

- Lead integrated SEO, GEO, and AI search strategies
- Present reports and explain recommendations to partners
- Monitor mentions, citations, share of voice, and accuracy




- Manage local listings, reviews, and Google Business Profiles
- Coordinate retainers, launches, vendors, and multidisciplinary teams

Requirements:

- Three or more years of SEO or AI search experience
- Knowledge of ranking factors and AI answer engines
- Technical SEO experience with WordPress or Drupal
- Experience using Google Search Console, Screaming Frog, Semrush, and Ahrefs
- Knowledge of robots.txt, regular expressions, schema, and entities

Bring partner leadership, technical SEO, and AI search expertise to VERB’s global travel and destination partners.

📌 SEO and AI Search Strategist (Halifax Regional Municipality)
🏢 VERB Interactive
📍 Halifax Regional Municipality