AI content systems and pipeline growth define this Director chance at Viral Nation. Lead an end-to-end function for enterprise marketing audiences.
Reporting to the VP, Demand Generation, the Director owns content strategy, execution, distribution, governance, and performance reporting. You will turn proprietary social data and multi-vertical expertise into measurable demand across B2B and B2C audiences. Leading two contributors, you will build scalable workflows and ship thought leadership.
Key Responsibilities: Design AI-enabled production systems using Claude and custom workflows
Translate business goals into editorial calendars and funnel pathways
Write and ship executive-grade thought leadership and research
Track MQLs, SQLs, pipeline, conversion, ROI, and attribution




Mentor contributors and manage freelance or agency resources
Requirements: Eight-plus years in content, digital marketing, or communications
Current fluency with Claude, ChatGPT, and agentic workflows
Pipeline-generation experience with measurable content performance results
Experience operationalizing workflows in Monday.com or similar platforms
Strong writing, editing, leadership, and executive presentation skills
Lead Viral Nation’s AI-accelerated content engine with thought leadership, operational discipline, and measurable pipeline accountability.

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📌 Director AI Content Marketing (Manitoba)
🏢 Content Creators
📍 Manitoba