Marketing automation and HubSpot CRM skills can help expand JMIR Publications’ reach through measurable campaigns and targeted audience engagement.
As a Marketing Associate, you will execute marketing initiatives for businesses and individual consumers. Your work will support lead nurturing, campaign tracking, partnership prospects, and data quality. JMIR Publications focuses on medicine, health, technology, and open access research.
Key Responsibilities: Utilize automation tools to streamline campaigns and nurture leads
Monitor forms, calls to action, banners, and campaign results
Develop data hygiene rules and schedules with the team
Execute programs converting relevant partnership prospects
Target academic, healthcare, research, and skilled audiences
Requirements: Bachelor’s degree in business, marketing, sales, or related discipline
Three-plus years of marketing experience preferred in publishing or academia
HubSpot CRM or comparable customer relationship platform experience
Microsoft Office Suite and Google Suite proficiency
Working knowledge of Google Ads and social advertising preferred
Apply marketing automation, CRM, and campaign measurement expertise across JMIR Publications’ academic and healthcare audiences.