Explore emerging healthcare channels, from online pharmacies to telehealth and virtual care, using innovation leadership and market insights. This flexible Burlington role requires monthly office attendance.
The Manager, Consumer Experience identifies compliant opportunities across digital healthcare platforms and evolving Canadian consumer behaviours. The position develops business cases, pilot recommendations, measurement frameworks, and test-and-learn initiatives. It partners with the Senior Manager, Patient Experience and cross-functional stakeholders to advance scalable approaches.
Key Responsibilities: Scan Canadian markets for emerging channels, models, and behaviours
Assess online pharmacy and healthcare platform opportunities
Develop business cases, pilot recommendations, and measurement frameworks
Lead compliant test-and-learn initiatives with selected partners
Advance innovative approaches through the Innovation Governance Board
Requirements: Experience identifying, assessing, and activating current consumer channels
Knowledge of online pharmacy, telehealth, virtual care, or digital health models
Experience developing innovation business cases and scalable marketing approaches
Working knowledge of Canadian pharmaceutical regulatory requirements preferred
Ability to manage cross-functional governance, stakeholders, and multiple priorities
Shape compliant consumer discovery, education, engagement, and connection to care through emerging healthcare platform marketing models.