Lead guest communications strategy and content governance for Rocky Mountaineer and Canyon Spirit from Armstrong Collective’s Vancouver office. Hybrid work supports cross-functional collaboration.
The Senior Manager owns guest-facing communications across both travel brands and every journey stage. This people leader develops communication frameworks, manages content, and partners with Operations, Marketing, Technology, and Corporate Communications. The role uses guest insights, business metrics, and Salesforce Marketing Cloud experience to improve communication effectiveness and guest outcomes.
Key Responsibilities: Develop enterprise guest communication strategy across travel touchpoints
Govern templates, content libraries, standards, and performance measures
Lead pre-arrival, onboard, station, and service recovery communications
Plan messaging for disruptions,



seasonal updates, and operational changes
Present communication insights and recommendations to senior leadership
Requirements: Eight-plus years in guest communications, customer experience, or content strategy
Five-plus years leading and developing high-performing teams
Degree or diploma in communications, marketing, hospitality, or business
Experience with governance, KPIs, reporting, and multi-channel strategies
Availability for weekends, statutory holidays, and travel up to four days
Bring strategic communication leadership, content expertise, and guest insight capabilities to Armstrong Collective’s multi-brand travel experience.

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📌 Senior Guest Communications Manager (British Columbia)
🏢 Armstrong Collective
📍 British Columbia