Lead programmatic strategy and activation remotely at Directive, combining DSP expertise with performance analysis to expand digital advertising services.
The Associate Director owns the expansion of Directive’s Programmatic service offerings and department vision. You will develop strategies, align cross-functional initiatives, and analyze campaign performance. The work includes client growth, partner management, and programmatic thought leadership.
Key Responsibilities: Develop and implement comprehensive programmatic strategies
Align programmatic initiatives with business objectives cross-functionally
Define KPIs and analyze campaign performance
Manage programmatic partners, vendors, and platforms




Share industry insights as an organizational thought leader
Requirements: Seven-plus years of programmatic experience
Two-plus years managing, inspiring, and coaching people
Programmatic growth experience across B2B or SaaS clients
Experience planning media and building measurement frameworks
Hands-on DSP campaign optimization, preferably TTD, Nexxen, or DV360
Apply programmatic leadership, measurement expertise, and partner management to advance Directive’s remote digital advertising strategy.

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📌 Associate Director Programmatic Strategy (Manitoba)
🏢 Directive
📍 Manitoba