This role sits on the Product Marketing team and reports to the Director of Product Marketing.
You’ll be aligned to one or more of our product pillars and work with one to three product managers and their engineers, taking products from alpha through public beta to general availability.
You’re the translator between what product and engineering build and the language sales and customers use
You will own how your products reach the market, from first alpha to GA
Plan and run launches for mid-tier (P2) products end to end, and lead a major workstream on our biggest (P1) launches, so sales and customer teams are ready on launch day
Shape messaging, positioning and naming with your product counterpart so technical capabilities land as clear value for both the buyer and the frontline technician
Build the collateral, video scripts and enablement that help reps close faster and help customers adopt what we ship
Partner with Demand Gen on campaign messaging and review what goes to market
Use analytics tools, customer conversations and market research to understand buyers, and own an adoption goal, shared with your product counterpart, that we review every week
Within six to twelve months, product, sales and marketing should see you as the person to ask about your products.
You’ll have real autonomy to set strategy with your product counterpart and bring recommendations to your manager. Your priorities will shift each quarter with what the business needs
Benefits
Adaptable time off
Comprehensive healthcare coverage
Training and development investments
Competitive salary and equity opportunities
You welcome feedback, take accountability, and know when to push and when to agree and move on
2–4 years in product marketing or a closely related role, such as sales enablement, sales or marketing
You’ve worked with go-to-market teams before and after the sale
You see the whole picture: tell you one thing and you can map the many moving parts behind it
You’ve taken a product launch from plan to release and can tell us what worked and didn’t
You’re comfortable getting hands‑on in tools like Tableau, Databricks and Salesforce to check on customers and adoption
You write clearly and present with confidence to sales, product and executive audiences
Background in manufacturing, industrial or other asset-intensive industries