Lead digital media projects in Toronto through client recommendations, cross-functional coordination, and measurement storytelling at WPP Media. The hybrid schedule supports collaboration.

This Senior Associate position connects media planning with activation while focusing on digital strategy and project management. You will solve client business challenges through media technology without active hands-on platform trading. The scope includes cross-channel planning, client presentations, innovation, and performance insights.

Key Responsibilities:

- Manage campaigns through Planning, Activation, Measurement, and Data teams
- Present strategic recommendations to clients and internal leadership
- Integrate display, video, audio, gaming, CTV, and social strategies




- Partner with measurement teams on lift and modeling insights
- Collaborate with creative teams on DCO and cutting-edge formats

Requirements:

- One or more years in programmatic planning or digital strategy
- Experience coordinating complex projects across internal teams
- Knowledge of DV360, The Trade Desk, or comparable DSPs
- Understanding of digital measurement and attribution models
- Ability to manage details and keep projects on timeline

Use digital strategy, project management, and measurement knowledge to deliver coordinated media solutions for WPP Media clients.

📌 Digital Media Solutions Project Manager (Toronto)
🏢 WPP Media
📍 Toronto