Job Responsibility:

About Us: At ORCAFY, we specialize in creating innovative and data-driven marketing campaigns to drive growth and engagement. We are looking for a motivated and detail-oriented Paid Ad Marketing Analyst Intern to join our marketing team. This role will provide an opportunity to gain hands-on experience in paid advertising, social media campaigns, automation, email marketing, and much more.

: As a Paid Ad Marketing Analyst Intern, you will be responsible for managing and optimizing our paid ad campaigns across Google Ads, social media platforms, and other marketing channels. You will also work on automating marketing workflows and setting up onboarding processes to improve customer acquisition and retention. The ideal candidate will have a strong understanding of digital advertising, be comfortable analyzing data, and have experience with email marketing and automation tools.

Responsibilities:

- Manage and optimize Google Ads campaigns to improve click-through rates (CTR), cost-per-click (CPC), and overall ROI.
- Develop and analyze paid advertising strategies for social media platforms (Facebook, Instagram, Tiktok, etc.) to drive brand awareness and conversions.
- Set up and manage email marketing campaigns, including automations, sequence setup,
- Implement marketing automation workflows to streamline lead nurturing, customer onboarding, and retention strategies.
- Monitor campaign performance and analyze data to generate reports on ad performance, conversions, and growth metrics.




- Work with the team to implement customer onboarding processes and set up onboarding meetings for new clients.
- Research industry trends and best practices to help optimize campaigns and stay ahead of the competition.
- Collaborate with cross-functional teams to ensure campaigns are aligned with broader marketing objectives.

Qualifications:

- Strong knowledge of Google Ads (Search, Display, YouTube, Shopping.) and paid social media advertising (Facebook, Instagram, Tiktok, etc.).
- Experience with email marketing platforms (e.g., Mailchimp, Klaviyo, HubSpot, etc.) and setting up automations and workflows.
- Familiarity with analytics tools (Google Analytics, Facebook Insights, etc.) to track performance and provide actionable insights.
- Ability to analyze data and optimize campaigns based on key performance indicators (KPIs).
- Experience setting up client onboarding processes and leading onboarding meetings is a plus.
- Strong attention to detail, organizational skills, and ability to multitask in a fast-paced workplace.
- Proactive attitude with the ability to take initiative and learn quickly.
- Excellent communication skills, both written and verbal.

What We Offer:

- Practical, hands-on experience in managing digital advertising campaigns.
- Mentorship and guidance from experienced marketers in the industry.
- Opportunities to work on real-world campaigns and make an impact on the company's growth.
- A collaborative, fast-paced work environment with opportunities for growth.

Job Type: Internship / Co-opContract length: 3 months

Schedule:

- Monday to Friday

Work Location: In person

📌 Paid Ads Marketing Analyst Intern (Etobicoke)
🏢 ORCAFY
📍 Etobicoke