Senior Communications Specialist Permanent PositionCollege of Pharmacists of Manitoba (CPhM)The College of Pharmacists of Manitoba (CPhM) is seeking an experienced, strategic, and collaborative communications professional to join our team as Senior Communications Specialist.Reporting to the Chief Operations Officer, the Senior Communications Specialist leads the development and implementation of communication strategies that support CPhM's mandate, strategic priorities, and commitment to equity, diversity, inclusion, and reconciliation. This role oversees a broad range of communication activities, including media relations, public affairs, social media, publications, events, educational modules, presentations, and internal communications.The Senior Communications Specialist also provides leadership and mentorship to the Communications Coordinator and collaborates across all departments to ensure communication initiatives effectively support organizational goals.If you are a strategic communicator with exceptional writing, leadership, and relationship-building skills, and you are passionate about supporting public interest through effective communication, we encourage you to apply.This is a full-time permanent position, Monday to Friday, 37.5 hours per week. A hybrid work model is available. CPhM offers a competitive salary, comprehensive benefits, employer contributions to a retirement savings plan, and opportunities for professional development.About the College of Pharmacists of ManitobaCPhM is Manitoba's pharmacy regulatory and licensing authority. Its legislated mandate is to serve and protect the public interest by ensuring pharmacy professionals are qualified to provide safe, ethical, and competent care.CPhM operates on an annual cycle with a broad range of projects and responsibilities throughout the year. Staff work collaboratively in a supportive environment and are united by a commitment to the public interest and the organization's guiding principles of accountability, equity, person-centered care, collaboration, inclusivity, and integrity.About the RoleThe Senior Communications Specialist is responsible for leading and advancing CPhM's strategic communications function. The role oversees communication planning and implementation across internal and external audiences, supports organizational initiatives through effective communication strategies, and ensures consistent, accessible, and engaging messaging across all communication channels.The Senior Communications Specialist serves as a key communications advisor, leads media and crisis communications activities, oversees digital strategy and analytics, manages major publications and reporting initiatives,



and supports organizational change management through effective communication planning.KEY RESPONSIBILITIESEditorial and Internal CommunicationsOrganize and lead editorial planning activitiesDevelop, refine, and implement communication guides to ensure consistent publication standards across the organizationOversee the strategic direction of internal publications, including Friday Five and quarterly newslettersIdentify and implement strategies to increase registrant engagement and readershipDigital Strategy and DataOversee digital analytics reporting and monitor communication performance indicatorsMaintain and refine website and social media strategies, including content planning, scheduling, engagement, and reportingManage digital transformation projects in collaboration with internal departments, consultants, and vendorsEnsure communication platforms remain accessible, effective, and aligned with organizational objectivesOversee the Cybersecurity Communications Plan in alignment with IT and data protection protocolsMedia, Public Relations, and Crisis CommunicationsMonitor provincial and national media coverage relevant to pharmacy regulation and CPhMLead media relations activities and serve as spokesperson when designatedDevelop key messages, media protocols, briefing materials, and communication plansDesign and implement media relations strategies and media training for leadership and CouncilOversee communications and logistics for webinars and external meetingsLead crisis communications planning and response activities to support and protect organizational reputation, credibility, and public trustLeadership and Staff OversightProvide day-to-day guidance, mentorship, and support to the Communications CoordinatorFoster a collaborative environment that encourages learning, accountability, and skilled growthConduct annual performance reviews for the Communications CoordinatorReview and approve communication materials, articles, strategies, and social media contentProvide ongoing coaching and feedback to support skill developmentOrganizational Planning and ReportingDevelop annual report strategies and oversee report productionCoordinate Strategic Plan reporting processes,



including collection of organizational data and preparation of Council and public-facing materialsMonitor and escalate emerging issues that may affect communication prioritiesLead change management communication strategies that support organizational initiativesContribute to cross-departmental projects and organization-wide communication planningStrategic InitiativesIdentify, lead, and implement special projects that strengthen CPhM's communications capacity and effectivenessPerform additional duties or projects as assignedAbout YouEDUCATION, TRAINING, AND EXPERIENCEPost-secondary education in Communications, Journalism, Public Relations, or a related discipline, or an equivalent combination of education and experienceProfessional certifications related to communications, crisis communications, digital marketing, media relations, or related fields are considered an assetMinimum five years of progressive communications experience, preferably in a regulatory, healthcare, public sector, or professional environmentEXPERIENCE, KNOWLEDGE, AND SKILLSExceptional writing, editing, and proofreading skillsDemonstrated ability to adapt messaging, voice, and tone for diverse audiencesExperience creating and managing multi-channel content across digital, print, and social platformsExperience planning and executing strategic communication initiativesStrong understanding of media relations, stakeholder communications, and public engagementExperience managing websites and content management systems, such as WordPressExperience with virtual communication platforms, including Microsoft Teams, Zoom, and GoTo MeetingProficiency with Microsoft 365, Adobe Creative Suite, and analytics and reporting toolsStrong organizational and project management skillsAbility to manage multiple priorities while maintaining attention to detailStrong interpersonal and collaboration skillsPROFESSIONAL QUALITIESDemonstrated leadership, initiative, and strategic thinkingStrong commitment to accuracy, quality, confidentiality, and accountabilityExcellent communication, interpersonal, and collaborative skillsHighly organized with strong project management abilitiesProfessional, ethical, and able to exercise sound judgment and discretionAdaptable, resourceful, and committed to fostering a positive team environmentWORKING CONDITIONSPermanent, 1.00 FTE; Monday to Friday, 37.5 hours per weekHybrid work model availableOccasional travel and attendance at offsite meetings, presentations, or events may be requiredCONDITIONS OF EMPLOYMENTMust be legally entitled to work in CanadaProvide a satisfactory criminal record check upon hireHOW TO APPLYApply Online:CPhM values diversity and inclusion and encourages all qualified applicants to apply. Applications will be reviewed as they are received until the position is filled. We thank all applicants for their interest; however, only those selected for further consideration will be contacted.

📌 Senior Communications Specialist (Winnipeg)
🏢 College of Pharmacists of Manitoba
📍 Winnipeg