Own paid media strategy remotely for Blacksmith Agency, using Google Ads and Meta to guide B2B and growing-brand accounts.

As an Account Strategist, you manage paid media for several clients at Blacksmith Agency, an AI-first digital agency. Your work spans Google Ads, Meta, LinkedIn, and Microsoft Ads. You shape targeting, budgets, roadmaps, and the narrative behind performance. The role focuses exclusively on paid media, while SEO has a separate strategist.

Key Responsibilities:

- Manage paid media across four advertising platforms
- Allocate budgets, bids, targeting, and creative tests
- Maintain conversion tracking and attribution
- Build client roadmaps and explain performance numbers
- Grow accounts through retention and upselling

Requirements:

- Three-plus years hands-on with Google Ads and Meta
- Campaign building, management, and optimization experience
- Demonstrated movement in ROAS, CPA, or pipeline
- Agency experience managing several clients simultaneously
- Transparent spoken English for live US client calls

Bring paid media expertise, performance analysis, and client strategy to Blacksmith Agency’s remote account portfolio.

📌 Paid Media Account Strategist (Toronto)
🏢 Blacksmith Agency
📍 Toronto