Location:
20 Upjohn Rd, North York, ON M3B 2V9 (on campus) Employment type: Full-time, permanent
Salary:
$45,000 to $55,000 per year Schedule: Flexible schedule, with some evenings and weekends for Open Houses and community events Reports to: Enrollment Growth & Channel Development Manager Start date: Immediate; posting open until filled About Globe Cambridge School Globe Cambridge School is an independent K-12 school in Toronto serving students from Senior Kindergarten through Grade 12.
We offer
a strong academic program alongside the arts, sciences and extracurricular activities, with day and boarding options and an international learning community. We are growing enrollment among Toronto-area families and are building a small, focused team to lead that work.
About the role
You will be the voice of the school online and the organizer of the events where local families meet us in person. You will plan and produce short-form video and social content, run Open Houses and campus tours, and represent the school at community events. Your work is measured by results: more inquiries, more campus visits and more local families who apply and enroll. What you will do
- Plan and publish content for Instagram, TikTok, YouTube and other channels on a consistent weekly calendar
- Film, edit and publish short-form video (Reels, TikToks, YouTube Shorts) featuring students, teachers, programs and campus life, with appropriate consent
- Write captions, ad copy, event promotions and email content for parents of prospective students
- Run and optimize paid social campaigns that drive inquiries and event registrations
- Plan and run Open Houses, campus tours,
information sessions and on-campus family events from start to finish
- Represent the school at local school fairs, community festivals and neighbourhood events
- Track every inquiry, registration and visit by source in our CRM, and follow up with families promptly alongside the admissions team
- Report monthly on reach, engagement, inquiries, event attendance, visits and applications, and recommend what to change
- Maintain consistent branding and accurate information across all channels How success is measured
- Growth in qualified inquiries from Toronto-area families
- Event registrations, attendance rate and conversion from event to campus visit and application
- Engagement and follower growth on priority platforms
- Cost per inquiry on paid campaigns What you bring
- 1-3 years of experience in social media marketing, digital marketing or content creation, ideally with a B2C, education or family audience
- A portfolio showing short-form video you shot and edited, and social content you produced
- Hands-on experience with Instagram, TikTok and YouTube, including analytics and paid ads
- Experience planning and running in-person events
- Strong written and spoken English; clear, warm communication with parents
- Comfort using a CRM and spreadsheets to track leads and report results
- Organized and reliable, able to manage several events and deadlines at once
- Diploma or degree in marketing, communications, media or a related field, or equivalent experience Assets
- Experience in school admissions, education marketing or youth programs
- Familiarity with Toronto-area neighbourhoods and communities
- Ability to communicate in additional languages spoken in Toronto communities
- Skills in Canva, Adobe Premiere Pro, CapCut or Final Cut Pro
- Experience with HubSpot or a similar CRM
What we offer
- Extended health care
- Versatile schedule
- On-site parking
- A small team where your work has visible impact on enrollment
How to apply
Apply through Indeed, or send your resume, a short cover letter and a link to your portfolio (including at least two short-form videos you produced) to
[email protected] with the subject line: Digital Marketing & Events Specialist
- [Your Name]. Applications are reviewed on a rolling basis until the position is filled. Please note
- This posting is for an existing vacancy.
- We use artificial intelligence tools to help screen applications. All final hiring decisions are made by people.
- The successful candidate must provide a satisfactory Police Vulnerable Sector Check before starting.
- We will tell every interviewed candidate the outcome within 45 days of their last interview.
- Globe Cambridge School welcomes applications from all qualified candidates. Accommodation is available on request at any stage of the hiring process; contact
[email protected]. Pay: $45,000.00-$55,000.00 per year
Benefits:
- Extended health care
- Flexible schedule
- On-site parking Work
Location:
In person
📌 Digital Marketing (North York)
🏢 Globe Cambridge High School
📍 North York