Digital Marketing and Analytics Specialist (Canada)

Digital Marketing and Analytics Specialist (Canada)

04 Nov
|
The Gleaner
|
Canada

04 Nov

The Gleaner

Canada

The Gleaner
- the Châteauguay Valley's local newspaper since 1863 Full-time (35 hours per week)

Location:
remote, anywhere in Quebec Eligibility: This position is funded through a Canadian federal government program that requires the successful candidate to be 35 years of age or younger and to reside in Quebec. If you have marketing education and you want a job where you build the whole plan yourself, see your ideas actually happen, and watch the results, this is a rare one. You would run marketing for the only newspaper reporting on the Châteauguay Valley
- a 163-year-old institution
- and report directly to the associate publisher. We are the only newspaper producing original local journalism in this vast region, and we publish complete sections in both English and French. We are a non-profit Registered Journalism Organization. At a time when people no longer trust most of what they read online, a community newspaper like The Gleaner is the source they still believe
- and our job now is to make sure more Valley residents know we're here. You will design and run The Gleaner's marketing: the plan that brings more Valley residents and partners to the paper, our website, our newsletter, and our podcast, encouraging readers to become subscribers and supporters. This is a marketing role, not a newsroom role. You promote the journalism; Build a marketing and growth plan for The Gleaner and carry it out, working with the associate publisher. Grow our email newsletter and website readership. Create content, including videos, for social media and other channels,



and use short excerpts from our Farm to Food podcast to help promote it. Reach people who don't know us yet
- including new residents, and French-speaking households who may not realize we publish a full section in French. Help promote our community events, including a Trivia Pub Night and a community dance with a live band. A diploma, certificate, or degree in marketing, digital marketing, communications, or a closely related field. Real marketing knowledge — you will build a strategy, not just post on social media. Skill and confidence with the current digital marketing tools and platforms. Strong writing, and a good sense of what will interest readers. An asset Experience with community media, journalism, or a non-profit. French-English bilingualism
- a valuable part of our potential growth is francophone. Experience with email marketing, audience analytics, events, or fundraising. Comfortable making short-form video, such as YouTube Shorts, from clips and podcast excerpts. You would own the marketing function end to end and shape it yourself — the kind of scope most marketers wait years to get. This is a fully remote role
- no need to relocate. You'd be helping keep local journalism alive in a region that has no other source of it.

Location:
remote
- work from home anywhere in Quebec. Eligibility: this position is funded through a Canadian federal government program that requires the successful candidate to be 35 years of age or younger and to reside in Quebec.

📌 Digital Marketing and Analytics Specialist (Canada)
🏢 The Gleaner
📍 Canada

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