Cruise Sales Manager – Expedia Cruises Westshore (Langford)

Company: Expedia Cruises – Island Compass Group

Location: 748 Goldstream Avenue, Victoria, BC V9B 2X3

Employment Type: Full-Time

Base Salary: $60,000 per year + Performance-Based Incentives

Reports To: Franchise Owner

Lead a Team. Grow a Business. Inspire a Passion for Travel.

Expedia Cruises Westshore is seeking an experienced, energetic, and results-driven Cruise Sales Manager to lead the growth and performance of our Langford Travel Centre.

This is an exciting opportunity for a sales leader who enjoys developing people, driving business growth, recruiting talent, and building a successful team.

We are not simply looking for someone to manage the day-to-day operations of a travel agency. We are looking for a leader who can grow sales, develop productive Vacation Consultants, and build a high-performing Travel Centre.

Position Overview

The Cruise Sales Manager is responsible for driving Centre revenue growth, recruiting and onboarding new Vacation Consultants, coaching the sales team, executing consumer and supplier events, and ensuring effective adoption of our sales and technology platforms.

Success in this role will be measured by the overall growth, productivity, engagement, and performance of the Travel Centre.

Key Responsibilities

1. Sales Leadership & Centre Growth

- Develop and execute strategies to achieve monthly, quarterly, and annual Centre sales and revenue targets.

- Coach Vacation Consultants to improve sales effectiveness, lead conversion, and client retention.

- Monitor sales pipelines, consultant productivity, and key performance indicators.

- Lead weekly sales meetings, coaching sessions, and business development discussions.

- Identify opportunities to increase cruise sales, travel insurance revenue, air revenue, and group bookings.

- Work closely with the Franchise Owner to achieve Centre growth and profitability objectives.

2. Recruitment, Coaching & Consultant Development

- Actively recruit and attract new Vacation Consultants who align with our business goals and team culture.

- Conduct interviews and participate in recruitment and Discovery Events.

- Lead onboarding and ensure new consultants complete required training and certifications.

- Coach consultants toward their first bookings and continued sales development.

- Build a culture of accountability, collaboration, professional development, and continuous improvement.

- Recognize achievements and support the retention of productive consultants.

3. Events, Marketing & Community Engagement

- Plan and execute cruise nights, consumer travel presentations, promotional campaigns, and recruitment events.

- Coordinate supplier partnerships and Business Development Manager participation.





- Represent Expedia Cruises at community events, networking opportunities, and business functions.

- Develop initiatives that generate qualified leads and new business.

- Evaluate event performance and contribute to improving marketing effectiveness.

4. Technology, Systems & Operational Excellence

- Champion the adoption of Expedia Cruises booking, sales, marketing, and CRM platforms.

- Ensure consultants use company systems consistently and effectively.

- Monitor client follow-up, lead management, and sales activity.

- Maintain compliance with company policies, booking documentation, and customer-service standards.

- Oversee the professional presentation and daily operational readiness of the Travel Centre.

- Promote efficient workflows, strong communication, and continuous operational improvement.

5. Team Culture & Customer Experience

- Create a positive, energetic, and inclusive workplace.

- Encourage teamwork, knowledge sharing, and professional accountability.

- Support consultants in delivering exceptional client experiences.

- Resolve customer concerns and team challenges professionally.

- Foster a culture built on integrity, respect, teamwork, and results.

Qualifications & Experience

Required:

- Minimum 3 years of sales leadership or team management experience.

- Demonstrated ability to coach, motivate, and develop sales professionals.

- Experience monitoring sales performance and achieving business targets.

- Strong communication, relationship-building, and problem-solving skills.

- Confidence using CRM systems, digital platforms, and business productivity tools.

- Strong organizational skills and the ability to manage competing priorities.

- Ability to work a flexible full-time schedule based on business and team needs.

Preferred:

- Experience in travel, cruising, hospitality, retail, or other service-based sales industries.

- Previous recruitment, onboarding, and training experience.

- Experience organizing consumer events, sales promotions, or community initiatives.

- Familiarity with commission-based sales teams.

- Passion for travel and creating exceptional customer experiences.

Compensation & Performance Incentives

Base Salary: $60,000 per year

In addition to the base salary, the successful candidate will be eligible for substantial performance-based incentives tied to mutually agreed targets in four key areas:

- Coaching Performance:



Improving Vacation Consultant productivity, sales performance, and career development.

- Recruitment Performance: Successfully recruiting, onboarding, and developing productive Vacation Consultants.

- Team Culture: Building a positive, collaborative, accountable, and high-performing team.

- Incremental Revenue Growth: Earning additional compensation based on measurable growth in Centre revenue above an agreed baseline.

Specific performance targets, revenue-growth calculations, and incentive payment terms will be established with the Franchise Owner.

What We Offer

- Competitive base salary with additional performance-based earning opportunities.

- The opportunity to lead and grow an established Expedia Cruises Travel Centre.

- Support from experienced Franchise Owners and the Island Compass Group management team.

- Access to established supplier partnerships, technology, and training resources.

- Opportunities for professional growth and leadership development.

- A collaborative workplace in an exciting and evolving industry.

What Success Looks Like

A successful Cruise Sales Manager will demonstrate:

- Consistent growth in Centre sales and revenue.

- Increased consultant productivity and improved lead conversion.

- Successful recruitment and onboarding of new Vacation Consultants.

- Strong consultant engagement, development, and retention.

- Effective consumer events and community engagement.

- Consistent adoption of company technology and sales processes.

- A positive, accountable, and high-performing team culture.

Ready to Lead Expedia Cruises Westshore?

If you are a proven sales leader who enjoys developing people, achieving results, and building a successful business, we would love to hear from you.

Please submit your resume along with a brief introduction highlighting your experience in sales leadership, coaching, recruitment, and business development.

Join Expedia Cruises Westshore and help shape the next chapter of our Travel Centre's growth.

Pay: $60,000.00 per year

Benefits:

- On-site parking

Application question(s):

- Do you have at least three years of experience in sales leadership or team management? Please briefly describe your experience.
- Are you willing and able to work full-time in person at our Langford Travel Centre, 748 Goldstream Avenue, with flexibility based on business and team needs?
- Have you previously coached or managed a team with measurable sales targets? Please provide a brief example of the results achieved.
- Are you comfortable with a compensation structure consisting of a $60,000 annual base salary plus performance-based incentives for coaching, recruitment, team culture, and incremental Centre revenue growth above an agreed baseline?

Work Location: In person

📌 Cruise Sales Manager – Expedia Cruises Westshore (Langford) (Victoria)
🏢 Expedia Cruises - Island Compass
📍 Victoria