Lead Winly’s growth engine, product strategy, and operations in-office in Kelowna, BC, owning the P&L;, team, and company trajectory.
As Business Leader, you will run Martell Ventures’ AI-powered CRM for teams selling through direct messages. You will guide sales, customer success, and engineering while shaping a focused roadmap. The mandate includes scaling initial traction into an exit-ready asset with solid product performance, retention, and growth.
Key Responsibilities: Own Winly’s P&L;, forecast, and board-agreed operating plan
Set go-to-market strategy, funnels, channels, and conversion methods
Lead sales, customer success, and engineering teams
Prioritize product roadmap requirements and measurable outcomes
Track MRR, NRR, CAC, margins, and cohorts
Requirements: Scaled sales-led SaaS from millions to $10M+ or exit
Strong product management and customer insight skills
Understanding of exit preparation, metrics, and retention
Experience hiring, coaching, and leading through change
Player-coach comfortable with customers and demos
Bring SaaS scaling, product leadership, and operating discipline to grow Winly toward durable retention and enterprise value.

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📌 Winly SaaS Business Leader (British Columbia)
🏢 Martell Media
📍 British Columbia