Lead data-driven marketing for Manulife in a hybrid Strategic Marketing Manager role focused on insurance advisors and growth. Shape media strategies and content.
This manager develops go-to-market plans for high-net-worth advisors within the insurance sector. The work spans market analysis, targeted campaigns, advisor relationships, and cross-functional collaboration. It supports Individual Insurance and Guarantee Wealth Solutions through strategic marketing and clear communication.
Key Responsibilities: Develop go-to-market strategies for targeted advisor segments
Analyze insurance market trends, client needs, and preferences
Execute digital, print, and in-person marketing campaigns
Build trusted relationships with advisors and provide tailored support




Track performance and adjust strategies using data-driven insights
Requirements: Strategic marketing experience within the insurance industry
Experience focused on high-net-worth market clients
Robust understanding of go-to-market strategies and marketing principles
Excellent analytical, written, and verbal communication skills
Proficiency with marketing automation tools and CRM systems
Apply strategic marketing, insurance expertise, and analytical insight to strengthen Manulife relationships with high-net-worth advisors.

#J-18808-Ljbffr

📌 Insurance Strategic Marketing Manager (Quebec City)
🏢 Manulife
📍 Quebec City