Lead digital advertising for B2B and growing-brand accounts at Blacksmith Agency, with remote work available across Canada, South Africa, or the USA. Use platform expertise to make decisive media calls.
This Paid Search Manager role owns paid media rather than SEO, which has a separate strategist. You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads while directing budgets, bidding, targeting, and creative testing. Your work connects campaign decisions with client growth.
Key Responsibilities:
- Own paid media for a portfolio of client accounts
- Direct budget allocation, bidding, targeting, and testing
- Decide when campaigns should be stopped
- Develop quarterly and ninety-day account roadmaps
- Support retention, upsell, and long-term relationships
Requirements:
- Three or more years managing Google Ads and Meta directly
- Hands-on campaign building, execution, and optimization
- Results involving ROAS, CPA, or pipeline metrics
- Experience serving multiple clients in an agency
- Explicit spoken English for client calls
Shape decisive B2B advertising strategy through campaign optimization, budget ownership, and account growth for Blacksmith Agency clients.