Shape audience strategy and campaign architecture as a hybrid Programmatic Strategy Associate Director with Omnicom Media in Toronto.

This senior position leads programmatic solutions across a dedicated client portfolio while developing a team of programmatic professionals. You will act as a strategic partner to agency and client leaders, communicate complex technical solutions, and uncover opportunities aligned with business objectives. The work combines strategic guidance, performance optimization, and operational excellence.

Key Responsibilities:

- Develop audience strategies and campaign architecture
- Build trusted senior relationships with agency and client partners
- Understand objectives and uncover product and solution opportunities




- Recommend process improvements for efficiency and scale
- Oversee brand safety, targeting, and measurement best practices

Requirements:

- Deep, expert-level understanding of the ad-tech ecosystem
- Proven senior-level client and agency relationship leadership
- Solid business acumen supporting client and team success
- Expert knowledge of major DSPs and advanced measurement solutions
- Exceptional communication and presentation capabilities

Bring strategic programmatic thinking, audience expertise, and senior stakeholder communication to Omnicom Media’s Toronto team.

📌 Programmatic Strategy Associate Director (Toronto)
🏢 Interpublic
📍 Toronto