Position Title

Senior Specialist, Digital Marketing Corporate Communications (Hybrid/Telework)

Status Of Employment

Temporary Long-Term (Fixed Term)

Position Language Requirement

English, French

Language Skills

English (Reading - P - Skilled), English (Speaking - P - Professional), English (Writing - P - Professional), French (Reading - P - Professional), French (Speaking - P - Professional), French (Writing - P - Professional)

Work at CBC/Radio-Canada

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.

Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date

2026-11-15 11:59 PM

This role can be based in Toronto, Montreal or Ottawa.

This role is a hybrid work arrangement. Work schedule to be discussed with the Hiring Manager according to the guidelines defined by the department.

Your role

As Senior Specialist, Digital Marketing, you will be a key player in the public broadcaster’s corporate communications activities, helping us engage with Canadians and employees across the country. Reporting to the Senior Manager, Content and Editorial Strategy, you will work closely with the Corporate, CBC and Radio-Canada Communications teams as well as the Office of the President and CEO.





Your mandate is to strengthen CBC/Radio-Canada’s relationship with Canadians through our social communities and digital platforms (internal and external), including newsletters You will be responsible for contributing to the creation, the implementation and the promotion of content across our Corporate platforms, nurturing relationships with various audiences, identifying potential communications issues, and providing senior management with strategic advice.

You will also be responsible for writing your own content and will work with other teams to arrange approvals, design, translation, layout and online posting. You will help bring the existing content strategy to life, while also identifying new opportunities and responding to potential issues. You will be required to show initiative, creativity, sound judgment and a strong commitment to quality on a daily basis.

Your Tasks Include The Following

- Help update and maintain our 360 digital strategy, generating social media activities to support the outlined objectives.
- Research, pitch, produce and distribute communications material in support of various digital campaigns.
- Plan content for CBC/Radio-Canada’s digital and social communities, including Facebook, Instagram, YouTube,LinkedIn and newsletters.
- Lead special project working groups comprising members from various departments throughout the organization.
- Moderate,



engage and foster discussion with Canadians through CBC/Radio-Canada’s various social media channels in both official languages.
- Monitor and suggest additions to the Corporate Communications editorial calendar, developing approaches for each related activity.
- Advise and propose strategies to the president's office, in collaboration with the Senior Manager, regarding social media posts.
- Regularly monitor social and digital channels to assess requirements for real-time marketing opportunities.
- Supervise the creation of social media reports, and provide an analysis paired with recommendations on how to adapt our strategy accordingly. Assist with planning and research for corporate initiatives and other special projects.
- Act as the team’s go-to digital marketing expert, organizing sessions to share advice and best practices.
- Manage engagement and interactions on our platforms in the best delays possible.
- Participate in public relations activities.
- Work a flexible schedule with off-hours coverage, including evenings and weekends.

We Are Looking For a Candidate With The Following

- University degree or certificate in communications, or more specifically digital and social media, or any other related field
- Five (5) or more years’ experience in communications, digital media, online marketing or public relations
- Active and highly skilled on multiple social media platforms; proficiency with, understanding of and a proven ability to create and market content for these channels
- Dynamic writing style, with the ability to write attention-grabbing, persuasive or promotional content

📌 Senior Specialist, Digital Marketing Corporate Communications (Canada)
🏢 Radio-Canada
📍 Canada