Shape B2B marketing strategy and demand generation at Toromont Cat as a full-time Marketing Manager driving go-to-market execution.

This Marketing Manager serves as a strategic business partner supporting growth initiatives across all segments. The position collaborates with regional VPs, Sales leadership, Caterpillar industry teams, and corporate marketing. It combines market analysis, pricing, inventory planning, and marketing performance measurement to strengthen market presence and expand market share.

Key Responsibilities:

- Develop and monitor marketing strategies and communication plans
- Coordinate marketing plans with Caterpillar industry teams
- Analyze competitors, pricing, customer needs, and industry trends




- Build pricing and inventory strategies supporting growth objectives
- Track performance indicators and optimize marketing investments

Requirements:

- Bachelor’s degree in marketing, communications, engineering, or related discipline
- Six to eight years of working experience
- Knowledge of B2B marketing and go-to-market frameworks
- Robust data analysis and KPI tracking capabilities
- Experience with CRM and marketing automation platforms

Bring B2B strategy, market analysis, and performance optimization expertise to Toromont Cat’s growth-focused marketing team.

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📌 B Marketing Strategy Manager (Canada)
🏢 Toromont CAT
📍 Canada