Drive performance marketing for Blacksmith Agency’s B2B and growing-brand clients through campaign optimization, attribution, and budget decisions.
This PPC Manager role focuses exclusively on paid media rather than SEO. You own account strategy across Google Ads, Meta, LinkedIn, and Microsoft Ads, while shaping the narrative behind performance. Your work includes testing creative, improving measurement, planning client roadmaps, and supporting account retention and growth.
Key Responsibilities: Own paid media strategy for assigned client accounts
Make budget, bidding, targeting, and campaign decisions
Run creative tests across paid advertising platforms
Build trusted conversion tracking with GA4 and tag manager
Explain results and manage quarterly client roadmaps
Requirements: Three-plus years optimizing Google Ads and Meta campaigns
Hands-on experience building and managing campaigns
Results demonstrating improved ROAS, CPA, or pipeline
Experience handling multiple agency clients
Explicit spoken English during live US client calls
Use paid media strategy, performance analysis, and client communication to manage measurable growth for Blacksmith Agency accounts.