Lead Minga’s data-driven marketing growth from Kelowna or remotely, combining demand generation, performance channels, and customer acquisition leadership.
As Director, Marketing & Growth, you will own the pipeline, unit economics, and growth funnel from first impression through expansion. You will lead Events, Brand, Design, Organic Growth & SEO, Content, and Email Marketing. This numbers-first role connects marketing spend with revenue.
Key Responsibilities: Lead and develop Minga’s full marketing team
Translate revenue goals into measurable marketing targets
Own funnel performance from MQL through expansion
Manage CAC, payback period, ROI, and marketing budget
Drive paid search, paid social, and retargeting efficiency
Requirements: Data-obsessed, commercially minded, and creative approach
Experience leading Events, Brand, Design, SEO, Content, and Email
Strength in funnel analytics and unit economics
Ability to connect marketing performance with financial forecasts
Commitment to testing, accountability, and measurable outcomes
Bring marketing leadership, funnel analytics, and performance expertise to Minga’s customer acquisition and revenue growth engine.

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📌 Director of Marketing and Growth (British Columbia)
🏢 Minga
📍 British Columbia