02 Nov
|
Canadian Inclusion
|
Ontario
02 Nov
Canadian Inclusion
Ontario
Strengthen The Globe and Mail’s national media brand through integrated campaigns, editorial storytelling, and audience-focused marketing in hybrid Toronto work.
As Senior Marketing Manager, you will translate editorial priorities and major news moments into compelling marketing opportunities. You will showcase Globe journalism and journalist expertise while differentiating the brand. The role works collaboratively across departments and is supported by external creative agencies and two direct reports.
Key Responsibilities: Plan and execute integrated brand marketing campaigns
Translate news moments into compelling marketing opportunities
Steward brand guidelines and organizational best practices
Identify audiences through events, partnerships, sponsorships, and experiences
Use insights to guide marketing investment decisions
Requirements: Seven-plus years in brand, content, audience, growth, or product marketing
Experience with integrated campaigns across multiple channels
Experience overseeing sponsorship marketing or partnership initiatives
Interest in current events, business, investing, and political coverage
Experience in media, publishing, subscriptions, technology, or content products
Bring brand stewardship, editorial marketing judgment, and cross-channel campaign leadership to The Globe and Mail’s Toronto team.
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📌 Senior Brand Marketing Manager Media (Ontario)
🏢 Canadian Inclusion
📍 Ontario