Shape Shopping Ads and paid media strategy remotely from Canada, using feed management and analytics to connect B2B marketing with revenue outcomes.
As Directive Commerce’s Strategist, Shopping & Marketplace, you lead assigned mid-market and enterprise B2B manufacturer and distributor accounts. You own diagnosis, roadmaps, execution, and revenue outcomes across Shopping, paid search, and paid social. The work spans Google, Microsoft, Meta, LinkedIn, TikTok, and catalog feeds, with client communication involving executives and senior buyers.
Key Responsibilities: Lead Shopping, paid search, and paid social strategy
Direct feed taxonomy, enrichment, mapping, and catalog architecture
Build campaigns around B2B buyer behavior




Connect channel performance with ecommerce and CRM outcomes
Run meetings, reviews, reporting, and strategy sessions
Requirements: Four-plus years managing paid media
Two-plus years managing Shopping, feeds, or Amazon
Fluency in Feedonomics or equivalent platforms
Experience with B2B clients or high-SKU catalogs
Comfort presenting strategy to C-suite buyers
Bring Shopping, marketplace, paid media, and client strategy expertise to Directive Commerce’s remote Canada team.

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📌 Shopping Marketplace Strategist Canada (Quebec City)
🏢 Directive
📍 Quebec City