We are a Vancouver-based performance marketing agency specializing in paid media, retail media, Amazon, lead generation, and organic social for CPG, DTC, B2B, and retail brands. Clean data and reliable conversion tracking are what let us make confident decisions with client budgets.

The Opportunity
We are hiring a Technical Paid Media Strategist to work 1:1 with our founder and CEO and take ownership of the data, tracking, and automation layer behind every client account. You will be the person the team and our clients turn to when a dashboard needs building, a pixel is firing wrong, a recent account needs conversion tracking from scratch, or access to a platform is broken. You will work independently on complex problems, communicate directly with clients, and build the automations that keep our reporting and workflows running without manual effort.

What You'll Do

Partner 1:1 with the founder and CEO to take over data and dashboarding, complex tagging and tracking issues, and conversion setup for new and existing accounts

Build and maintain client dashboards in Funnel.io, AgencyAnalytics, and other reporting tools, and ensure the data feeding them is accurate and complete

Set up and audit conversion tracking across Meta Ads, Google Ads, TikTok Ads, Microsoft Ads, Reddit Ads, and LinkedIn Ads, including Google Tag Manager, pixels, Conversions API, and server-side tagging

Configure Shopify conversion tracking and product catalogs so ecommerce accounts report correctly and feed dynamic campaigns

Connect ad platforms and CRMs such as HubSpot and Salesforce so lead quality and revenue flow back into reporting and optimization

Build automations in Zapier and similar tools to streamline reporting, lead routing, alerts, and recurring workflows

Diagnose and resolve access issues across ad accounts, Business Managers,



GTM containers, analytics properties, and client-owned assets

Communicate directly with clients: explain tracking setups, walk through data discrepancies, and give clear recommendations in plain language

Analyze campaign and account data to surface problems and opportunities the strategists can act on

What You Bring

6+ years of experience in paid advertising, preferably in an agency environment, with a track record of solving complex technical problems without oversight

Master-level ability in Funnel.io, AgencyAnalytics, and other dashboarding and reporting tools

Deep working knowledge of Meta Ads, Google Ads, TikTok Ads, Microsoft Ads, Reddit Ads, and LinkedIn Ads, including each platform's conversion and attribution setup

3+ years working with CRMs such as HubSpot or Salesforce, including integrations with ad platforms and lead data

Shopify expertise from a tracking and data perspective: conversion setup, pixel and app integrations, and product catalog feeds

Hands-on experience building automations in Zapier or comparable tools

Proven ability to troubleshoot access and permissions across ad accounts, Business Managers, GTM, and analytics properties

Strong client communication skills and comfort owning technical conversations with stakeholders

Nice To Haves

Background in data analysis or data science, including SQL, Looker Studio, BigQuery, or Python

Experience with Google Analytics 4 implementation and server-side Google Tag Manager

Familiarity with retail media platforms such as Instacart or Amazon Ads

Experience with GoHighLevel, Klaviyo, or other marketing automation platforms

Salary Range: $70,000 - $80,000 per year, based on experience

Employment Type: Full time

Health Coverage: Extended health and benefits package

Time Off: Unlimited PTO

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📌 Technical Paid Media Strategist (British Columbia)
🏢 Strategy X Digital
📍 British Columbia