Build personalized customer journeys for Medcan using Salesforce Marketing Cloud, automation, segmentation, and campaign optimization. This hands-on role supports lifecycle marketing execution. As Medcan’s Salesforce Marketing Cloud Specialist, you will administer and develop scalable marketing automation solutions. You will translate business requirements into campaigns, journeys, and personalization programs. The work supports acquisition, engagement, retention, and loyalty through customer data and automation. Key Responsibilities:

Build and optimize automated customer journeys and email campaigns Develop solutions using Email Studio, Journey Builder, and AMPscript Create audience segments, data extensions,



and targeting strategies Execute deployments with quality assurance and timeline adherence Monitor performance and troubleshoot campaign, data, and integration issues Requirements:

Five or more years administering Salesforce Marketing Cloud Advanced proficiency in SQL, HTML, CSS, and Marketing Cloud tools Experience building lifecycle campaigns and personalization programs Robust analytical, problem-solving, communication, and collaboration skills Knowledge of privacy, accessibility, governance, and deliverability practices Apply Salesforce Marketing Cloud expertise, automation knowledge, and analytical skills to strengthen Medcan’s lifecycle marketing programs.

#J-18808-Ljbffr

📌 Salesforce Marketing Cloud Specialist (Winnipeg)
🏢 MEDCAN
📍 Winnipeg