We’re building a relationship-oriented bank for the modern world. As Senior Manager, Email and Distributed Marketing you will support the strategy and lead the execution, governance, and optimization of advisor and business-driven email communications across both Salesforce Marketing Cloud and traditional email channels, including Outlook embedded email communications. As a member of the Wealth Digital, Marketing and Communications team you will support Wealth Management, responsible for enabling scalable, compliant, and effective marketing and communication solutions that support advisors and broader business objectives. The successful candidate will combine digital marketing expertise, channel management, marketing technology knowledge, and operational leadership to oversee a multi-channel email ecosystem. This includes managing sophisticated distributed marketing capabilities within Salesforce Marketing Cloud as well as governing more traditional email formats and processes to ensure consistency, compliance, and effectiveness across all outbound communications. Details on your work arrangement (proportion of in office and remote work) will be discussed at the time of your interview. Strategic & Innovative Thinking – Support the digital strategy & roadmap to ensure the advisors’ and clients’ needs are addressed. Email Campaign Execution
- Support the end-to-end delivery of email marketing and transactional campaigns across OFT and Salesforce Marketing Cloud channels. Coordinate timelines, prepare assets, and help ensure communications are launched accurately and efficiently. Content Assembly & Deployment
- Build, format, and manage email content within Salesforce Marketing Cloud Content Builder and support deployment activities, including hands-on execution of Outlook file template emails where required. Journey & Automation – Lead campaign workflow setup and ongoing operational support through Journey Builder and Automation Studio to help deliver timely, targeted communications.



Project Management – Lead programs with enterprise partners, managing channel backlogs, prioritizations and strategic alignment. Quality Assurance & Compliance
- Review campaign content and setup details carefully to support accuracy, consistency, and alignment with brand, regulatory, and accessibility expectations. You have a degree/diploma in Marketing, Communications, or a related field. You can demonstrate experience in email campaign execution and deployment, Salesforce Marketing Cloud, Content Builder, Journey Builder, Automation Studio, and Outlook file template (OFT) development. It’s an asset if you have experience supporting both marketing and transactional communications in a regulated industry. You have relevant experience. You bring 7
- 10 years of digital marketing, email marketing, or campaign delivery experience, with hands‑on exposure to building, testing, and deploying email communications. Your critical thinking skills help to inform your decision making. We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points‑based recognition program. You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit. We may ask you to complete an attribute‑based assessment and other skills test (such as simulation, coding, French proficiency). We use artificial intelligence tools during the recruitment process. Business Analysis Customer Experience (CX) Digital Designs Distributed Marketing Email Marketing At CIBC, we are in business to help our clients, employees and shareholders achieve what is important to them. Working with CIBC makes you a part of a work setting committed to our clients, employees and communities
- a place where you can excel. Every day, our 48,000 employees help our clients achieve their financial goals, because what matters to our clients, matters to us. #

📌 Sr. Manager, Email and Distributed Marketing (Toronto)
🏢 CIBC
📍 Toronto