Execute national marketing campaigns for Westburne in Mississauga, using digital channels, stakeholder coordination, and disciplined campaign delivery across Canada. As a National Marketing Specialist, you will support B2B marketing execution across Westburne’s network. Your work includes supplier programs, product launches, seasonal initiatives, content, SEO, CRM, and campaign reporting. You will translate strategic direction into actionable tasks while coordinating internal teams, agencies, vendors, and partners. The role also supports performance optimization through data signals, audience insights, and trends.

Key Responsibilities
Execute Westburne inbound marketing campaigns across multiple channels Support supplier programs, launches,



and seasonal go-to-market initiatives Create SEO-friendly content and maintain campaign documentation Coordinate agencies, vendors, sales, branches, and marketing partners Optimize campaigns using performance trends and audience insights

Requirements:
Solid execution capability across digital marketing channels Knowledge of B2B marketing and distribution dynamics Understanding of conversions, CVR, CTR, ROAS, and funnel stages Experience with CRM, segmentation, automation, and reporting Working knowledge of SEO, content creation, and web optimization Bring structured campaign execution, digital marketing knowledge, and cross-functional coordination to Westburne’s national marketing team. #J-18808-Ljbffr

📌 National Marketing Campaign Specialist (Mississauga)
🏢 Westburne
📍 Mississauga