At CAA Club Group, we are passionate about keeping our Memberssafe
- whether they are on the road, at home, or travelling abroad.
With over 2.6 million Members across Ontario and Manitoba, we advocate on issues such road safety and infrastructure, the environment, seniors’ mobility, and consumer protection. Welcome to the CAA Club Group of Companies (CCG), where purpose leads to passion Continuous learning through our robust corporate curriculum and education reimbursement program, Incredible rewards, travel incentives, and product and service discounts, Pay-for-performance and best-in-class recognition programs, and Competitive benefits that include a defined contribution plan, personal spending account, and so much more. Provide practical assistance in analytical data investigation, validation and implementation. Identify new data or process enhancement opportunities and contribute to the enhancement. Support the Supervisor of Marketing Analytics & Insights in quarterly request intake and project conversion process by clarifying and aligning on campaign objective and targeting criteria. Use statistically-proven campaign targeting and testing methodology in experimental design. Pull campaign lists by using SQL scripts and ensure waterfalls are signed off, lists are error-free and delivered on time. Develop robust and user-friendly Power BI reports and dashboards for campaign performance measurement. Monitor and analyze campaign variances and performance trends. Notify business of any significant changes and provide insights through data deep dives.



Conduct post-campaign analysis to evaluate the effectiveness of marketing programs and initiatives and provide story-telling insights to facilitate decision making. Leverage both 1st and 3rd party data, various platforms and analytical tools and models to reveal demo-, geo-, psychographic and behavioural insights through customer profiling & prospect analysis. Bachelor's degree in Mathematics, Statistics, Analytics, Engineering or Commerce. ~ Highly collaborative with excellent communication and story-telling skills
- a true bridge between data and business. ~3+ years of analytics experience in database marketing, marketing analytics, campaign management, hypothesis testing and experimental design. ~3+ years of SQL programming with enterprise-level database. ~3+ years of BI reporting and visualization tools such as Microsoft Power BI or Tableau. ~ Hands-on experience of SSMS (SQL Server Management Studio) and T-SQL is an asset. ~ Hands-on experience of Environics Prizm and Envision is an asset. Please note that internal applicants are asked to formally express their interest by applying online no later than 10 business days of the position being posted. Please note that we may use AI tools to help us through the recruitment process. We are an equal opportunity employer and are committed to providing employment accommodation in accordance with all applicable Provincial Human Rights and Accessibility Legislation. CCG will provide accommodations to job applicants with disabilities throughout the recruitment process.

📌 Full-time Market Research Analyst (Vaughan)
🏢 Echelon 56
📍 Vaughan