Own Google Ads growth remotely with full-funnel strategy, attribution analysis, and direct client communication at Sweat Pants Agency worldwide.

As a Paid Search Strategist, you will own DTC and eCommerce accounts end to end. Your work spans Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, and conversion tracking. You will optimize toward NC-CPA and NC-ROAS while separating created demand from harvested demand.

Key Responsibilities:

- Own Google accounts, budgets, strategy, buying, and client communication
- Audit campaigns, search terms, bidding, feeds, pages, and tracking
- Separate brand and non-brand performance across account reporting
- Diagnose bottlenecks across creative, offers, pages, checkout, and tracking
- Build landing pages, scripts,



and reporting with AI tools

Requirements:

- Hands-on Google Ads experience with meaningful DTC and eCommerce spend
- Experience with Search, Shopping, PMax, Demand Gen, and YouTube
- Fluency in Merchant Center, GA4, and GTM
- Ability to build and ship landing pages using Claude or equivalent
- Availability for client calls during US Eastern business hours

Bring rigorous Google Ads strategy, skeptical measurement, and explicit client communication to Sweat Pants Agency’s global remote team.

📌 Google Ads Growth Strategist (Edmonton)
🏢 Sweat Pants Agency
📍 Edmonton