Sales Development Representative

Travel: 15–20%

As our Sales Development Representative (SDR), you’ll be the engine behind our new business pipeline. You’ll research and identify prospective clients, start conversations through targeted outbound outreach (email, phone, events, and social), and respond to inbound inquiries to qualify new opportunities. Working closely with our sales and marketing teams, you’ll help shape and execute lead-generation strategy and hand off well-qualified leads to our Account Executives and Sales Directors. This role is a great fit for a strong communicator who is curious, results-driven, and excited to become an expert in our product and the market we serve.

Research target markets, accounts, and industry trends to identify and prioritize new leads

Run daily outbound outreach through calls, emails, social selling, and events to generate current opportunities

Serve as the first point of contact for new business prospects, qualifying interest and determining the right next steps

Schedule and attend prospect meetings, making introductions and coordinating follow-up with the sales team





Partner with senior sales and marketing team members to refine outbound strategy and lead-generation campaigns

Build deep product knowledge through training and conferences, including a working understanding of our communication infrastructure

Excellent written and verbal communication skills, with confidence on the phone and in front of prospects

Experience in the government software industry, or a proven ability to learn new technology quickly

Skilled at using market research and a clear understanding of our brand to build rapport and tailor outreach

Strong work ethic, genuine curiosity, and a commitment to continuous learning and improvement

Ability to travel within the U.15–20%) for conferences and prospect and client meetings

Customer Relationship Management (CRM), Lead Generation, Sales Pipeline Development, Sales Processes, Pipedrive, Government Relations, Sales Operations, Cold Calling, Government Procurement

Quarterly Bonus: $5,000 per quarter

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📌 Marketing - sales development représentative (sdr ) h/f (Toronto)
🏢 Thentia
📍 Toronto