Define marketing target architecture and transformation roadmaps while translating artificial intelligence use cases into business capabilities. This strategic role serves complex environments.As a senior business architect, you will shape marketing transformation across capabilities, processes, roles, data, and governance. You will connect generative AI ambitions with business impacts, while applying Mar Tech and CRM ecosystem knowledge. The focus is strategic planning, business value, and operating model evolution rather than technical marketing or AI execution.Key Responsibilities:
Define and evolve target marketing architectureTranslate AI use cases into business capabilitiesShape transformation roadmaps across domainsDevelop or mature business architecture practiceLead multi-domain initiatives with leadership autonomyRequirements: Minimum eight years in business architecture or transformationExperience defining capability models and target architecturesUnderstanding of AI impacts on business capabilitiesKnowledge of Mar Tech and CRM ecosystemsExecutive communication, synthesis, and influencing skillsBring systems thinking, strategic transformation expertise, and generative AI understanding to marketing architecture and business capability planning.#J-18808-Ljbffr